The JGI Book Publishing Blog

Book Beckons Retailers to Invest in Mobile Technology

Posted by Jerrold R. Jenkins on Dec 04 , 2017 - 12:00 pm

Serial ecommerce entrepreneur Stephan Schambach not only invented the online shopping cart, but he also keeps reinventing it. In 1995, Schambach created the first-ever standard software f read more

Tags:   Books Are Marketing Tools  ecommerce  Entrepreneur   Makeover  NewStore, Inc.  Stephan Schambach 

What Rhymes With Orange?

Posted by Jerrold R. Jenkins on Mar 03 , 2016 - 01:30 pm

Hitting it big in the fitness industry takes chutzpah and persistence, but the only things guaranteed to keep you on top are results and happy clients. read more

Tags:   Book Marketing Tips  Books Are Marketing Tools  Ellen Latham  Entrepreneur   Fitness  Tips 

A 50,000 Print Run? It’s the Age of Jim Blasingame

Posted by Jerrold R. Jenkins on Feb 01 , 2016 - 02:00 pm

Independent publishers are by nature outliers, but one in particular stands out: Jim Blasingame. read more

Tags:   Book Marketing Tips  Books Are Marketing Tools  Business Book  Entrepreneur   Jim Blasingame  Small Business  The Age of the Customer 

On Jerry's Bookshelf: Brands & Rousers

Posted by Jerrold R. Jenkins on Jan 17 , 2014 - 01:00 pm

How do you successfully operate a global business? For many, the answer to this question lies in strategy—often expressed in a phrase that sums up their fundamental business ideology, that st read more

Tags:   Behavior  Books Are Marketing Tools  Brands & Rousers  Business Book  Consulting  Entrepreneur   Inspiration  Leadership  Luis Gallardo  Management  Marketing 

Leave Your Competition at the Light with a High Speed Business Booster

Posted by Jerrold R. Jenkins on Oct 10 , 2013 - 01:00 pm

Marketing and branding expert Laura Ries is bullish on using books as a marketing tool. After all, it’s what she’s been doing for over 15 years. read more

Tags:   Book Marketing Tips  Books Are Marketing Tools  Business Book  Consulting  Entrepreneur   Laura Ries  Marketing  PR  Visual Hammer 

Monkey Business

Posted by Jerrold R. Jenkins on Mar 15 , 2013 - 01:00 pm

Going APE over self-publishing The advantages of self-publishing are many: The ability to craft your message exactly the way you want it, the control you have over the final product, the read more

Tags:   APE: Author, Publisher, Entrepreneur—How to Publish a Book  Book Marketing Tips  Books Are Marketing Tools  Business Book  Entrepreneur   Guy Kawasaki  Inspiration 


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